Digital Signage is a form of an electronic display such as LED, LCD and/or plasma screen which can be arranged as a single display or an array of digital screens used to play information, television programming, menus, advertising and promotion of products and services.
Today, digital signs can usually be found in public environments such as shopping malls, retail outlets, hotels, schools, corporate environments, and in outdoor public areas (outdoor/weatherproof signage) installed in shopping districts, parks and areas with high pedestrian traffic.
Digital signage delivers graphic and video content to the targeted audience with the option to quickly change and update the content through software programs. Digital signage is cost and time efficient offering versatility to add interactive features with built-in touch screens. Numerous applications can also be programmed to create a more enthralling and memorable experience.